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Is Your Salesforce Data AI Ready?
On 5 March 2025, Salesforce announced an enhancement to Agentforce, Agentforce 2dx, their next-gen Agentic AI  platform.  Agentforce 2dx  is designed to go far beyond basic chat, using dynamic reasoning, decision-making, and automated action orchestration to drive business outcomes. But here’s the catch: even the smartest AI can’t perform well if the data it relies on isn’t accurate, complete, or well-organized. That’s why Salesforce emphasizes the importance of trusted data
4 days ago3 min read
Salesforce Data Quality Journey: When to Start?
Introduction Starting a data quality journey early is critical to ensuring your Salesforce data supports business goals effectively. The...
Feb 133 min read
Data Cleansing for Salesforce: Best Practices
Salesforce, like many enterprise applications, can accumulate bad data over time, especially when users manually input data. Bad data in...
Jan 293 min read
Common Salesforce Data Quality Issues
Introduction When organizations think about data quality issues in Salesforce, duplicate records often come to mind. However, various...
Jan 232 min read
How Can a Data Quality Assessment Identify and Resolve CRM Data Quality Issues?
Introduction ActivePrime’s Data Quality Assessment (DQA) provides your organization with a holistic insight into the current state of...
Jan 82 min read
Tips for Configuring Clean Data Duplicate Identification Rules
Key Takeaways: Start simple and small, then gradually progress to more complexity Prioritize objects and fields useful in identifying...
Dec 12, 20243 min read
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