Maintaining High-Quality Data with ActivePrime Audit Log
- Taela Sigman
- Oct 21
- 2 min read
Introduction
ActivePrime CleanData includes a robust Audit Log that tracks changes made to your data, such as merging duplicate records or correcting other data issues. The Audit Log ensures that any errors in merging or fixing data can be easily corrected, helping your organization to maintain high data quality in Salesforce. In this article, we’ll explore the key features and benefits of CleanData’s Audit Log and how it supports your organization in maintaining accurate and reliable data.
ActivePrime CleanData’s Audit Log
Audit Log is a vital feature that provides a detailed and persistent record of all data quality actions performed by the system or by users. The Audit Log offers valuable insights into data changes and helps track the history of data changes. Specifically, it enables you to:

Keep a complete history of merged duplicate records and data corrections, whether completed manually or automatically
Easily "unmerge" records if needed, restoring the data to its previous state
Access detailed information to make informed decisions when undoing merged records or other data corrections
The Audit Log captures detailed information for every action, ensuring that any data issues can be traced and reversed quickly if needed.
Smart Undo for Merged Records
A standout feature of CleanData’s Audit Log is the Smart Undo capability, which simplifies the process of unmerging records that were previously merged. The Smart Undo feature utilizes Salesforce’s Recycle Bin, allowing you to restore merged records within its retention period (ex., 15/30 days). This restores not only the original records and their IDs but also their related records.
Older records (purged by Salesforce) are recreated with data that was managed by CleanData. This unique CleanData feature ensures that your organization doesn’t lose 100% of the data. Thus, helping your organization to maintain the highest level of data quality in Salesforce.
Undoing Field-Level Corrections
In addition to undoing merged records, CleanData also allows you to revert changes made to individual fields on a record. This adds an extra layer of flexibility in maintaining data accuracy, giving you the ability to correct specific fields without impacting other data.
These advanced CleanData features ensure that your organization won’t lose valuable data due to incorrect merges or field corrections. By providing an easy way to restore both entire records and individual data elements, CleanData helps your organization to maintain the highest standards of data quality in Salesforce.
Conclusion
In conclusion, ActivePrime CleanData’s Audit Log ensures that your organization can track, manage, and restore changes to data with confidence. These unique features are essential for maintaining high-quality, accurate data in Salesforce.