ActivePrime helps

more than 120,000 users in 42 countries
realize maximum value from their customer data by transforming it into
customer intelligence

4 essentials of customer intelligence

icon-nurture

Nurture

Take care of your customer data

nurture

You’re adding new customer data or moving your customer data to a new solution or instance of your CRM platform. Verify your data, import with consistency, and quickly and seamlessly migrate from one CRM solution to another.

Find out how

protect

Maintain your data integrity

protect

You have redundant data or customer information that’s subject to regulatory compliance. Whether the threat is from bad data or bad actors, find and resolve duplicate data and maintain HIPAA and PCI compliance.

Find out how
icon-screen

measure

Evaluate how your CRM data is being used

measure

Your CRM is up and running, but are you realizing the return on your investment? Quickly assess how your CRM system is being used and ensure you’re deriving the most value possible from your customer data.

Find out how

Act

Put customer data into action

Act

A hot prospect is ready to buy. You need to provide an SLA, but which one? What is their credit rating and customer history? Simultaneously assemble all of the customer information you need to quickly make informed decisions and take action.

Find out how
The most amazing feature of ActivePrime is the built in matching intelligence figures out that ‘Bob Smythe’ is actually ‘Robert Smith’!

We support the systems you rely on

Salesforce users can search Oracle EBS or any other back-office systems from within Salesforce with no additional integration needed.