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CRM Data Quality and Metrics

Embedded into Oracle CRM On Demand, Sales Cloud and Salesforce as SaaS.


Clean away thousands of existing duplicates at once... like they never happened with CleanCRM™.

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Prevent future duplicates and say "goodbye" to accidental, duplicate entries with CleanEnter™.

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CRM Metrics

Graphic dashboards reveal user adoption trends and more. Easy reporting with CRM Metrics™!

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Schedule mass updates at off-peak hours. Update record owner, opportunity status & field values.

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Find opportunities or any record type fast! Search once to find Robert, Robby or Bob Smith.

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Keep dirty data out of your CRM with data cleansing upon file import with CleanImport™.

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[CleanCRM] saved us hundreds of hours of manually deduping… It has allowed us to merge thousands of accounts and contacts. The system is straightforward and very easy to use. Definitely five stars…

Terica Reddan Incite

ActivePrime Blog

Latest Blog Posts
Mar 31

Cleaning Your Data Manually...

Anyone whose company depends on a database, will agree that data quality is critically important. Sadly, many of these same people, when allocating budgets will not be ready to invest…

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Feb 17

Writing Custom Scripts to...

Duplicate records in your CRM are among the most likely sources of data corruption, leading to inaccurate data and misleading reports. Duplicate data can be easily cleaned- and then prevented.…

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Jan 15

Oracle CRM On Demand Release...

This is the last of a series of four articles that will explain the enhancements to Oracle CRM On Demand in Release 27 (R27). This article’s focus is on the…

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