Automatically verify, standardize and correct
your Siebel CRM On Demand data.

ActivePrime CleanCRM plugs into Siebel CRM On Demand to standardize data and merge duplicate information. Sophisticated techniques find matches in nicknames, abbreviations or misspellings. Standardization automatically cleanses addresses, fills in missing zip codes, and corrects abbreviations and casing. All fields (including custom ones) in Accounts, Contacts, or Leads may be cleansed. Through a simple wizard interface, ActivePrime CleanCRM de-dupes and standardizes both external lists prior to a CRM import, and your existing Siebel CRM On Demand system.

ActivePrime CleanCRM is the most advanced technology of its kind on the market. When you compare solutions, you'll discover that no other data quality software protects your data to the degree of ActivePrime CleanCRM.

In fact, choosing a less sophisticated application actually jeopardizes your data. Why threaten the lifeblood of your company?

ActivePrime customers enjoy such benefits as:

	More accurate management reporting resulting from less duplicates and corrected State and City spellings. For example, creating a report by State name will be inaccurate unless State names have been corrected for misspellings (e.g. Masachusetts and Massachuets).
	Standardization, not just de-duping of the CRM system. For example a directory of 1000 top companies and their standard names (IBM and International Business Machines) is included, as is the ability to correct short/long forms of Addresses (St vs. Street) and Business designators like Inc, Incorporated, etc.
	Address cleansing of both the CRM system and external files. City and state spellings can be automatically corrected and missing zip codes appended.
	CleanCRM's patent-pending matching techniques. Single algorithms like pattern matching or phonetic matching are extremely limited.        • CleanCRM finds misspellings like Massachusetts/Nassachusetts; limited techniques do not.        • CleanCRM finds duplicates like 1st and First, limited techniques do not.        • CleanCRM finds nicknames like Becky and Rebecca, limited techniques do not.        • CleanCRM finds matches like ‘The Sports Power Inc’ and ‘Sports Power Corporation,’ limited techniques do not.
	Complete feature set. Import CSV files and de-dupe them against your CRM system at the same time. Update duplicate records and insert non-duplicate records all with the push of one button. Merging of ancillary information (notes, opportunities, etc.) in Siebel CRM On Demand is automatically handled.